Da Campanha do Cimento aos milhares que torcem lá fora: o Sport Lisboa e Benfica e a transformação e mercantilização do futebol português (1950-2005)
Abstract:
Based on the case of Sport Lisboa e Benfica, we propose a reflection on the evolution of the commercialisation of football. The construction of the stadium in 1954 marks the beginning of the chronology, and the club's centenary in 2004 marks its end.
